Charlotte Casiraghi for Gucci

I hate to jump on the band wagon but since it’s a pretty good one, I’m going for it. Seriously, making Charlotte Casiraghi, daughter of Princess Caroline of Monaco and granddaughter of Princess Grace of Monaco Gucci‘s newest spokesmodel for the brand’s “Forever Now” campaign (shot by Peter Lindbergh) is beyond genius. Probably the best ad campaign they’ve run in a long time. The brand is so historically iconic and this particular pairing makes a lot more sense than any celebrity or model. Suddenly I want myself a classic Gucci bag. So chic and grown up. I’m just saying…

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