JNBY Collection Hits Shopbop

I went to see JNBY’s collection yesterday (Just Naturally Be Yourself.. yeah the name could use a little work but the clothes are great) and got a little obsessed with the construction, tailoring and layers. Loved the shorts especially and the little cropped blazer for next season. The chain originates from China and was founded in 1994 by a group of 12 students who took their inspiration from the club-wear of the late ’80s and ’90s. The current collection launches on Shopbop this week and the brand opened the doors of its first U.S. flagship store in Soho NYC at 75 Greene Street on June 1st (they also have 600 hundred stores around the world if you happen to be traveling and craving modern constructed duds). www.shopbop.com

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